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The Ikonns

The Ikonns Podcast is hosted by Alex and Mimi Ikonn. We are here to help you create and live your dream life. Join us as we discuss life and business insights with each other and our special guests. Covering topics such as life purpose, building a life that you love, relationships, entrepreneurship, spirituality, health, parenting and much more.

New episodes every Tuesday and Thursday.

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Produced By Jason Sanderson @

Feb 7, 2019

It’s easy to paint a picture of someone living their dream life and imagine it must have come easy, on a plate.


In this GIANT MUST LISTEN episode we find out the TRUE JOURNEY of what it takes to build a multi-million dollar business and then hand it over to someone else.


Alex and Mimi takes us behind the scenes and share their humble beginnings, ups, downs and everything in between. This is the journey you’re going to hear;


  • Meeting each other while working in a bank in Toronto, Canada.
  • Living together at Alex’s mom’s house.
  • Alex studying Business school at nights while working full-time at the bank
  • Mimi working many jobs and helping her family.
  • Mimi dropping out of College.
  • Alex getting fired and Mimi quitting the bank.
  • Building a credit score, using debt as an advantage.
  • How a near wedding disaster brought them a market opportunity.
  • Soaking up knowledge from working in other businesses.
  • Hiring the right employees and management that make business easier.
  • Living in other countries and becoming location independent.
  • Making money in your sleep.
  • How the 4 hour work week made sense... and when it didn’t.
  • Passion, growth and a founding members departure.
  • Depression, happiness and when realities start hitting.
  • Moving to London and operating a company from across the ocean.
  • Finally Living their dream life after persistence.  
  • Building your company into an asset.
  • The decision to sell Luxy Hair.


All this and so much more.


Hope you enjoyed this week’s episode, you can find out more about Alex and Mimi here:





Produced by Jason Sanderson - Podcast Tech

Show notes @